Your creative partner
When one of the world’s highest profile sporting events, such as The Open Golf Championship, commissions a creative solutions partner it needs to ensure that the highest quality creative, print and event branding resource is in place. Plus, as a unique event, the creative partner’s ability to deliver bespoke materials that maximise impact and position the event on a global stage must be met.
PPL’s proven ability to adapt to the needs, expectations and demands of events of this stature is among the reasons why we have enjoyed a long-standing relationship with The Open.
Since 1979, we have been the partner of choice for The Open and many events like it, bringing innovative and enduring creative ideas to maximise branding and capitalise on commercial opportunities that optimise profit; from souvenirs and merchandise to programmes and memorabilia.
Your creative partner from concept to Completion Only a company with PPL’s combination of expertise, experience and quality can deliver when the most unusual and demanding challenges are required; on time and to budget. Our passion for sport, dedication to your event and our ability to create, deliver and implement creative solutions specific to any event, whatever your budget and requirement, sets us apart.
After 37 years as a supplier to The Open and with 60 years of experience, PPL guarantees unrivalled creativity and innovative solutions with quality and reliability that are second-to-none.
YOUR VIDEO PARTNER
Strategic Vision is key to the success of videos that we produce for our clients and partners.
- Who are the target audience
- What is the right platform
- Does the content fit your Marketing Criteria
- How can the content be distributed cost effectively
At PPL, we can plan, produce and distribute video content all in house. From Corporate videos or TV ads through to Social Media viral content. PPL can help your content strategy succeed.
Your publishing partner
The official event publication of an internationally renowned event is vitally important as a positioning tool, a marketing platform and as a key memento for the visiting public. Its combination of roles in the event marketing mix and its significance as a tangible asset that records the history of major sporting fixtures requires the highest quality, reliability and flexibility from its publishers.
This is where PPL’s expertise lies and why the Wimbledon Lawn Tennis Championships, the ATP Tour, The Open Golf Championship, the Rugby Football Union and many other major sports governing bodies and event organisers trust our publications solutions team to deliver!
As publishers, we recognise and meet the demands of event related publications, including the official programmes, which can be highly complex and logistically challenging. More than any other event asset, the programme positions your event to key audiences, drives a commercial return from advertising and programme sales and serves as a vital information source. When time is of the essence and when you have a global event to take care of, PPL manages every aspect to ensure your publication reflects the quality and prestige of your event whilst maximising revenues.
From conceptual designs to final artwork, managing editorial content and advertising sales, to managing print, delivering the final product and selling on-site, PPL’s team of in-house creatives, editors and project managers take care of everything.
PPL can offer a full market research facility to allow you to analyse your markets, attitudes, motivations, perceptions and capture lifestyle and consumer profile information.